Uwe - Komm Mal Klar

Copywriter

In 2016 I stopped drinking alcohol. I soon realized that alcohol free beer has an image problem. In 2018, together with two former PUK colleagues, we launched Uwe - the first German craft beer brand specialized exclusively on alcohol free beer. We wanted to create an alcohol free beer brand that you can drink with confidence. And we succeeded: Uwe was widely available in Germany and you could get it in supermarkets all over the world - from Greenland to Australia. I left Uwe in 2021 to focus on other projects.